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SOCIAL MEDIA DOES NOT SELL REAL ESTATE
NEW PERSPECTIVES ON SOCIAL MEDIA’S RELATIONSHIP TO REAL ESTATE
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In my professional opinion, social media does not sell real estate. Social media sells THE AGENT and supports their ability to build meaningful connections. In fact, its sole purpose is to allow agents to demonstrate authority and to connect with communities in their area.
THE BIG QUESTION: How do real estate agents sell themselves and generate leads?
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LET'S TAKE A LOOK INSIDE
EXTENSIVE FREE GUIDE
It’s been served over and over that social media platforms must be the primary tool for real estate marketing. In most perspectives, it should be, but consequently, there are more effective social media strategies that need to be heard.
This faraway voice in the background is getting drowned out by time-wasting strategies and common mistakes. If you slow down and listen carefully, it's my voice screaming,
"SOCIAL MEDIA DOES NOT SELL REAL ESTATE"
In my professional opinion, it sells THE AGENT and supports their ability to build meaningful connections. In fact, its sole purpose is to allow agents to demonstrate authority and to connect with communities in their area.
This FREE GUIDE will provide you with 10 refreshing perspectives on social media's relationship to real estate and how it will drastically improve your marketing.
WHAT YOU SHOULD EXPECT
It's incredibly important to demonstrate your authority & showcase your authenticity.
LISTING MARKETING
This guide will educate you on best practices when leveraging listings for your own marketing.
SELFLESS CONTENT
It's important to understand what type of content to create, but also where to share it.
KNOW YOUR TOOLS
When was the last time you organized your toolbox? This guide will remind you of what you have to work with.
Hi, i'm marial, your new digital marketing director.
If you follow me on social media, you already know that I have just entered the world of motherhood. I know, I know...too many baby photos. Baby Otto is growing fast and so is his demand for attention! I have been forced to make adjustments within my evolving 10-year career, so I have decided to try something new and enter the Knowledge-Based Industry and share my perspective on real estate marketing!
You can check out my CV here, but let me give you the general facts.
I have extensive experience in marketing strategy and leadership, which was built upon decades of my own creative journey with photography, web design, content creation, and marketing consulting with small businesses across the region.
From establishing my own Rhode Island-based marketing company, Visual Manor, to serving as the Marketing Director for the #1 RE/MAX Team in Rhode Island, I've grown to become an extraordinary marketing leader across the real estate and hospitality industries. Yep, tootin' my own horn.
My thoughtful and aggressive approach to marketing has led the Fitzpatrick Team from $65 Million to $93+ million in sales in 2021. I've also helped dozens of restaurants stay open and flourishing during a global pandemic. Whether it’s managing annual marketing budgets, leading social media strategies or providing education to a sales team, I am proud of my career and a sense of purpose in industries I am so passionate about.
